
Team
Lawrence Zhang
Strategy & Customer Discovery
Lawrence works across customer discovery, market learning, partnership development and strategic follow-through for StudyVenture and PathWise.
FocusDiscovery · Partnerships · Strategy
Product systemPathWise
Operating roleCustomer & market learning
Role
Keeping product decisions close to the market.
Customer discovery
Structures conversations with students, institutions, employers and ecosystem partners to identify real demand, objections and next steps.
Partnership development
Supports relationship development and follow-through as PathWise moves from product learning into institutional and industry deployments.
Strategy
Helps translate customer evidence into clearer positioning, priorities and company decisions.